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Commercial Restrictions on WhatsApp Usage

The use of WhatsApp Business Services is prohibited for certain products and services

Mariana Mazzi avatar
Written by Mariana Mazzi
Updated today

WhatsApp Business Services (as defined in the WhatsApp Business Terms of Service) provide rich conversational experiences between businesses and WhatsApp users.

Creating valuable experiences for users depends on businesses complying with the WhatsApp Business Messaging Policy.

By using WhatsApp, businesses agree to the WhatsApp Business Messaging Policy, the WhatsApp Messaging Guidelines, and the WhatsApp Business Terms of Service.

The use of WhatsApp Business Services is prohibited for:

  • Buying, selling, promoting, or otherwise facilitating the exchange of certain regulated or restricted products and services listed below:

  • Firearms

  • Alcohol and tobacco

  • Recreational, prescription, or other drugs

  • Medical and healthcare products

  • Endangered species (wildlife and plants)

  • Live non-endangered animals, except livestock

  • Hazardous materials and products

  • Real, virtual, or counterfeit currency, including initial coin offerings and binary options

  • Human body parts or fluids

  • Business models, goods, items, or services that WhatsApp determines may be fraudulent, misleading, offensive, deceptive, exploitative, inappropriate, or that unduly intimidate specific groups

  • Gambling and betting with real money

  • Adult products and services

  • Dating services

  • Multi-level marketing

  • Payroll advances, payday loans, P2P lending, debt collection, and guarantors.

To learn more about WhatsApp messaging policies, click here.

To learn more about Meta’s messaging policies, click here.


Need further assistance?

If you have more questions about WhatsApp, feel free to contact us at hello@edrone.me

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