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Alert on price reductions

Drive sales by informing customers when the price of viewed products drops.

Weronika Kapias avatar
Written by Weronika Kapias
Updated over 2 weeks ago

Apply Our Price change alert: down Scenario and bring customers back at the Perfect Moment!

With this scenario, users who have viewed a product will receive an automatic notification when its price drops. This is not only convenient for customers but also an effective way to boost sales and finalize transactions at the best possible time.

The system sends messages from the scenario based on product feed updates. The key moment (trigger) for sending a message is the product update. However, for the system to identify the recipients of the message, the user must have previously viewed the product.

The scenario is based on data from the past 30 days. This means that upon startup, the system immediately analyzes historical data instead of waiting to collect it.

How to Set Up the Scenario?

First, log in to your Workspace and go to Automations > Ready Flows > and select flow Alert on price reductions.

To use this scenario, you need to have an up-to-date product feed in your account. The only exception is the Shoper and WooCommerce platform, where product information is retrieved directly through integration.


The first view shows the operation of the scenario:

In the second step, you can set by how much the price should decrease for the message to be sent:

In the next tiles, you can select through which communication channels the messages are to be sent (e-mail, SMS, or both):

In the ‘Settings’ section you can enable the SMART Topics option for your messages, more information about this option can be found here.

Step 1

Go to edit the message.

Step 2

Select the sender of the message or add a new one, then enter a title and a preheader. Remember that for the title and preheader, once you have created your message, you can use suggestions prepared by artificial intelligence.

Step 3

Then Edit Design. Here you will design your message. If you are not yet familiar with our Drag “n” Drop Editor, you will find lots of useful tips in this article. Here you will also add discount codes or use our ready-made templates. Don't forget to send yourself a test message!

Step 4

After saving and returning to the previous view, Flow is ready to be launched.

Use multichannel and run an SMS message as well!

Step 1

Go to edit message.

Step 2

Select or type the sender of the message, and specify the content of the SMS.

Step 3

Save the message, send a test and you're done! - Once the automation is running, the system will also start automatically sending SMS messages to your customers whose phone numbers are in your database.

Find out more about creating SMS messages for Ready Flows scenarios here.

Reports

To check how your new automation is performing for both communication channels and what benefits it is bringing to your business, you can go to the REPORTS section. There you will find key metrics such as: Engagement revenue, Sent, Opened, Clicked, Unsubscribed, CTR and more. Remember that it is possible to filter the results by date and message.


Need more help?

If you have any further questions about the Price Change Alert: Down scenario, please do not hesitate to contact us at hello@edrone.me

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