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Events necessary for the proper functioning of integration
Events necessary for the proper functioning of integration
Ilona Srebnicka avatar
Written by Ilona Srebnicka
Updated over a week ago

edrone needs information about the user's activity on the store site in order to operate properly. The data about actions taken by a visitor on the store site are assembled and sent to edrone via "Trace" data packets. There are several types of traces that are completely necessary for the integration to work properly. These are:

  • Other

  • Product view

  • Add to cart

  • Order

  • Subscribe

Other

The 'Other' event is called on each sub-page of the store. It signals that the integration script has been loaded correctly. This type of trace contains information such as:

- App_ID of our edrone account

- Version of edrone

- The type of action, in this case "other"

- The version of the store's platform

- The type of platform

- From where the event was sent (browser/server)

The information contained in this type of event appears in all others, as it is basic data for the edrone system.

Product view

The "Product view" event is triggered every time the user visits a product page. It transmits edrone basic data, and key data about the viewed product:

- Product ID

- Product name

- Product photo

- SKUS of the product

- Product URL

- Product category ID

- Product category name

Add to cart

The "Add to cart" event is triggered each time a user clicks the add to cart button for a product on a category page, or on a product card. This event contains the same data that is sent for "Product view"

Order

The "Order" event is triggered each time an order is confirmed, and the user is redirected to the order summary page (Thank you page). It contains the same data that is sent for Other and Product view events + a set of further data:

- E-mail address

- Country

- City

- Currency

- Order value

Subscribe

The Subscribe event is sent each time a user clicks the newsletter sign-up button. This event contains the same data as the Other event, plus additional data about the user's persona. The amount of data about the user depends on the configuration of the form. The mandatory data is always the user's email address:

- Email address of the user (Required)

- First name

- Last name

- Country

- City

- Phone number

- Tag

- Gender

For more on the events necessary for the integration to work properly, see our technical documentation: https://docs.edrone.me/event-types.html


Need more help?

If you have any further questions about the events, please do not hesitate to contact us at hello@edrone.me


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