Maximum effect in minimum characters - shortened links in SMS messages
SMS messages are one of the most effective tools for communicating with customers - they are direct, fast and have a very high open rate. To make the most of their potential, it is worth using shortened links, which increase the effectiveness of the message without increasing its length.
How do shortened links work in our tool?
Minimum length, maximum content - shortened links reduce the URL to just 13 characters, saving space in the SMS.
Click tracking - every click is recorded, so you know exactly how many people have responded to your message.
Post-click attribution - for 7 days after a click, we can attribute a user's actions to a specific SMS.
Shortening condition - for a link to be automatically shortened, it must start with http:// or https://.
Shortened links are a simple solution that increases the effectiveness of the campaign and enables better measurement of results.
If you have any questions about the SMS functionality, please contact us via chat or at hello@edrone.me.