Challenge: Fast and efficient handling of enquiries on Allegro.
Today's online shops have to meet high customer expectations in terms of speed and quality of service. Sellers on Allegro receive numerous enquiries every day regarding products, orders or returns. Failure to respond quickly can result in a drop in Allegro rankings and a loss of potential customers. According to Allegro's official guidelines, message response times affect sales quality indicators, and quick responses (under four hours) improve listing visibility and service quality ratings.
According to market analyses, there are an average of 1.5-2 customer enquiries per order on Allegro. The proper organisation of the handling of these messages is crucial to the speed and quality of customer service.
Allegro is the undisputed leader of the Polish e-commerce market 🏅, holding around 33% of the market share. In 2024, the number of active buyers on Allegro has increased to 15.1 million and the number of sellers is around 150,000. It is estimated that around 40-50% of Polish online shops are simultaneously selling on Allegro to increase their visibility and reach a wider customer base.
Why is fast handling of enquiries on Allegro crucial?
📊 Impact on bid ranking - Allegro prioritises sellers who respond quickly. Failure to respond within a few hours can lower your position in search results.
💰 Increase in conversions - 95% of customers buy products from listings at the top of the listings. Every 5 minutes you wait for a response can reduce your conversion rate by up to 50%.
😊 Increased customer satisfaction - fast and accurate responses eliminate customer frustration and minimise the risk of purchase abandonment.
What is the edrone Inbox from Allegro?
edrone Inbox is a comprehensive tool for managing customer communications, allowing messages to be handled from a variety of channels, including Allegro, email, chat, Messenger and WhatsApp, without having to switch between applications.
Inbox allows you to:
📩 Receive and send messages directly from within edrone.
🏷️ Automatic tagging and classification of requests.
👥 Assigning messages to specific team members.
📊 Monitor response statistics to optimise the customer service process.
What problems does edrone Inbox solve with Allegro?
🏆 Super Seller Status - why should you care about it?
Allegro recognises the best sellers with a special Super Seller status, which demonstrates high quality service and reliability.
There are numerous benefits to having Super Seller status, such as increased visibility of listings, greater customer trust and the ability to increase sales. Studies show that sellers with Super Seller status can expect up to 30% higher conversions and more frequent listings in search results. With edrone Inbox, sellers can easily manage their customer communications and meet Allegro's quality of service requirements.
📬 Elimination of communication chaos - Instead of switching between different systems, all correspondence is centralised in one place, eliminating the risk of lost messages.
⚡ Reduced response time - Inbox enables rapid organisation of work and assignment of requests to the relevant team members.
📈 Impact on seller ranking - Allegro monitors response times and awards points as part of sales quality. Responses in less than 4 hours positively impact the quality of service rating and visibility of listings.
❌ Reduction in the number of cancelled orders - customers expect instant responses.
How does edrone Inbox improve response times?
📜 Conversation history - Full preview of previous conversations eliminates the need to re-collect information.
🗂️ Automatic classification of queries - Inbox tags messages by subject (e.g. returns, product availability) for easy prioritisation.
🤖 Autoresponders - Immediate response to basic queries, reducing service response time and allowing you to focus on more complex queries.
What is the integration with Allegro like for Inbox? 🔗
Integrating edrone Inbox with Allegro is incredibly easy - literally two clicks and you're done. The system will automatically connect to your Allegro account, synchronising messages and improving communication with your customers. 🔄
Summary
edrone Inbox, in conjunction with Allegro, is an innovative tool that allows online shops to manage their customer communications more effectively. Message centralisation, response automation and advanced reporting make customer service faster, more professional and less prone to error. It's an investment that translates into a better customer experience and increased sales.
Would you like to find out more? Write to us at hello@edrone.me and we'll help you implement edrone Inbox in your shop!