What is ISP?

What is its role in the context of email deliverability?

Ilona Srebnicka avatar
Written by Ilona Srebnicka
Updated over a week ago

What is an ISP?

An ISP - Internet Service Provider - is an Internet service provider, that provides the infrastructure that allows users to connect to the Internet, upload and download data, use email, browse the web, and other online services.

What is the ISP responsible for?

Its main responsibility is to enable customers to use the Internet, providing the infrastructure and means necessary to transfer data between devices.

ISP responsibilities include providing Internet access through various technologies, such as telephone lines, broadband cable connections, fiber optic networks or wireless connections. ISPs play a key role in enabling users to browse the Web, download files, use online applications and communicate with other users around the world.

ISP in the context of e-mail marketing

When we talk about email marketing, ISP refers to major email providers such as Hotmail, Gmail, Yahoo, AOL, etc.

ISPs collect, route, and store emails that are sent and received by users. The ISP's job is to protect its customers from receiving unwanted, insecure messages.

Need additional help?

If you have questions about the deliverability of your emails, please contact us at hello@edrone.me

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