What is Time to ROI?
Time to ROI (TROI) is the time required to recoup your investment in edrone—the moment when the revenue generated by the platform significantly exceeds its subscription cost. For example, if a store generates revenue five times the cost of edrone within 30 days, its Time to ROI is 30 days.
In this article, we answer key questions:
How long does it take to see a return on investment with edrone?
What factors influence Time to ROI?
Which industries and store sizes achieve the fastest ROI?
How can you shorten the time to ROI?
How long does it take to get a return on investment with edrone?
Based on an analysis of over 2,000 e-commerce stores, the average time to ROI depends on two main factors:
Website traffic – the higher the traffic, the faster the ROI.
Customer database size – a larger mailing list allows for quicker monetization of the investment.
Additionally, the speed of return on investment also depends on engagement and the efficiency of the onboarding process. The faster a store implements the platform and activates at least 6 automation scenarios, the shorter the Time to ROI.
The optimal time for implementing edrone and launching automation is a maximum of 7 days. Moreover, sending at least 2 newsletters during this period increases effectiveness and accelerates ROI.
Time to ROI (500%) and Online Store Traffic Size
Conclusion:
On average, ROI is achieved within 15-28 days, depending on the number of visitors.
Stores with high traffic (50k+ visitors per month) experience the shortest ROI time, achieving returns in as little as 15 days.
For small stores (0-5k visitors), the average return time is 28 days, but this can be reduced through optimization efforts.
🔹 Does your store have fewer than 5k visitors? You can shorten your ROI by implementing an effective lead generation and customer retention strategy.
Time to ROI (500%) and Customer Database Size
Conclusion:
The shortest Time to ROI (14 days) is achieved by stores with a customer database of 20k-50k contacts.
The longest Time to ROI is seen in very large databases (200k+ contacts) - because they require greater investment in personalization and optimization.
For stores with a small database (0-5k contacts), the average return time is around 25-26 days.
🔹 Is your mailing list small? Rapid growth is key - use pop-ups, lead magnets, and effective email marketing campaigns to expand it quickly.
How Do Different Industries Achieve Time to ROI?
Premium industries (electronics, fashion, beauty) recover their investment faster.
Frequent-purchase products (food, beauty) have a relatively short Time to ROI due to high customer return rates.
If your store has a longer TROI than the average, implementing sales and marketing automation is crucial to speeding up returns.
How to Shorten Time to ROI and Start Earning Faster?
💡 TOP 5 Ways to Speed Up Your Return on Investment with edrone:
✅ 1. Launch marketing automations in the first week
➡️ Stores that implement at least 6 automation scenarios achieve ROI 20-30% faster.
✅ 2. Focus on recovering abandoned carts
➡️ The average conversion rate increase after implementing edrone is 12-18% more completed purchases.
✅ 3. Increase average order value (AOV)
➡️ With edrone, the average order value grows by 21-30%.
✅ 4. Improve customer loyalty and retention
➡️ Stores using segmentation and product recommendations increase customer lifetime value (CLV) by 31%.
✅ 5. Personalize customer communication
➡️ Email open rates increase up to 38% when communication is well-tailored to the customer.
Summary – When Will edrone Start Paying Off?
📌 Typical Time to ROI: 15-28 days
📌 The larger your mailing list and website traffic, the faster the ROI
📌 Premium industries and frequent-purchase products have a shorter return time
📌 Implementing at least 6 automations accelerates ROI
🔹 Want to find out how long it will take for your store to break even? 📅 Contact us – we’ll help you implement the best strategy! 🚀
Need more help?
If you have any further questions about data analysis, please do not hesitate to contact us at hello@edrone.me